Instagram Ad Budget Calculator

Optimize your Instagram advertising budget with precision. Calculate CPM, CPC, CTR, and ROI instantly.

⚙️

Campaign Settings

Daily Budget ⓘ Maximum amount you want to spend per day

$

Campaign Duration ⓘ Number of days you want to run the campaign

days

Target CPM ⓘ Cost per 1000 impressions

$

Expected CTR ⓘ Click-through rate percentage

%

Conversion Rate ⓘ Percentage of clicks that convert to sales

%

Average Order Value ⓘ Average revenue per conversion

$

Include 15% Agency Fee

📊

Advanced Settings

Target Audience Size ⓘ Estimated size of your target audience

Frequency Cap ⓘ Maximum times a user sees your ad

per day

Creative Development Cost ⓘ One-time cost for ad creative development

$

Include Creative Cost in ROI

Optimize for Conversions

$3,000

Total Budget

37,500

Estimated Reach

563

Estimated Clicks

14

Estimated Conversions

$1,050

Estimated Revenue

-65%

Estimated ROI

Detailed Breakdown

Ad Spend $3,000

Agency Fee (15%) $0

Creative Cost $500

Cost Per Click (CPC) $5.33

Cost Per Acquisition (CPA) $214.29

Total Investment $3,500

Ready to Launch Your Campaign?

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